Assassin’s Creed Shadows hits 2 million players in 48 hours, but sales figures still a mystery | Technology News
Assassin’s Creed Shadows, the latest installment in Ubisoft’s multi-million dollar franchise has surpassed 2 million players in a time span of just 48 hours, making it the company’s one of the biggest launches of all time.
In a post on X (formerly Twitter), Ubisoft said “Assassin’s Creed Shadows has now surpassed the launches of AC Origins and Odyssey”. This includes players across all platforms like Ubisoft Plus, Epic Games Store, PlayStation 5 and Xbox Series X.
And while it is currently holding the top spot on Steam’s top-selling games l, the gaming studio is yet to share the number of copies it has sold. The sales figures are particularly important as it will determine if Assassin’s Creed Shadows is a commercial success.
2 MILLION PLAYERS!
We’re thrilled to celebrate this incredible milestone!
Assassin’s Creed Shadows has now surpassed the launches of AC Origins and Odyssey. Thank you for joining the journey in Feudal Japan! #AssassinsCreedShadows pic.twitter.com/a6YezXNtYI
— Assassin’s Creed (@assassinscreed) March 22, 2025
Assassin’s Creed Shadows – the 14th installment in Ubisoft’s most popular franchise of all time is set in 16th century Japan. Unlike previous games, Shadows has two protagons: Fujibayashi Naoe, a female shinobi, and Yasuke, an African samurai inspired a real figure the same name. These characters also have different gameplay style, which allows the players to approach quests in various ways.
For those wondering, Ubisoft has been financially struggling for quite some time now. Last year, Star Wars Outlaws, which the company spent a lot of money on, turned out to be a sales failure. In the last few months, rumour had that the Guillemot family, which founded Ubisoft was reportedly in talks with the Chinese gaming giant Tencent for a buyout deal.
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