Business

Ford Motor Is Replacing Mark Fields as C.E.O.

DEARBORN, Mich. — In a shake-up reflecting the pressures on the American auto industry, Ford Motor is replacing its chief executive, Mark Fields, according to officials briefed on the move.

Jim Hackett, who oversees the Ford subsidiary that works on autonomous vehicles, will take the reins from Mr. Fields. Ford plans to make an announcement on Monday morning, the officials said.

During Mr. Fields’s three-year tenure — a period when Ford’s shares dropped 40 percent — he came under fire from investors and Ford’s board for failing to expand the company’s core auto business and for lagging in developing the high-tech cars of the future.

The change came less than two weeks after Mr. Fields was sharply criticized during the company’s annual shareholders meeting for Ford’s deteriorating financial results.

Mr. Hackett, 62, a longtime chief of the office furniture giant Steelcase and a former Ford director, joined the company’s operational ranks last year as head of its “smart mobility” operation, which includes driverless technology.

As recently as last week, Mr. Fields, 56, had been trying to strengthen Ford’s bottom line by cutting 1,400 salaried jobs. But, unable to reverse the stock decline, he ran out of time to carry out his strategy to slash costs and expand Ford’s lineup of trucks and sport utility vehicles, while also investing in autonomous and electrified vehicles.

Despite spending heavily on self-driving research, Ford was struggling to keep pace with larger automakers such as General Motors and tech giants like Google, both of which have been testing self-driving vehicles. Ford is promising to have a fully autonomous vehicle on the road by 2021.

The upstart electric-vehicle maker Tesla — which recently surpassed G.M. and Ford in market capitalization — is bringing a mass-market model to market later this year.

Related Articles

Back to top button