Laal Singh Chaddha will struggle to hit Rs 60 crore lifetime, as earnings drop to lakhs
Laal Singh Chaddha and Raksha Bandhan — the two big Independence Day weekend releases — are dealing in lakhs now, merely a week after debuting in theatres. Both films failed to capitalise on not just the extended weekend, but also the Raksha Bandhan and Janmashthami holidays. Having made approximately Rs 50 lakh on its second Monday, star Aamir Khan’s Forrest Gump remake is going to struggle to hit Rs 60 crore at the domestic box office. On the other hand, Akshay Kumar’s Raksha Bandhan will have a difficult time reaching Rs 45 crore after a Rs 40 lakh second Friday, according to a Box Office India report.
Produced on a hefty reported budget of Rs 180 crore, Laal Singh Chaddha is Aamir’s biggest flop in over two decades, counting the monumentally disappointing Thugs of Hindostan. Unlike that film, which at least attracted audiences to theatres on opening day, Laal Singh Chaddha has been all but ignored fans.
The film is, however, performing well overseas. It recently overtook Gangubai Kathiawadi, Bhool Bhulaiyaa 2 and The Kashmir Files — all hits domestically — in overseas markets to become the year’s biggest Hindi hit internationally. Laal Singh Chaddha has made around Rs 55 crore in India, and another Rs 59 crore overseas. There is also hope that a future China release might salvage the situation — Aamir remains a major draw there, but the country’s censorship policies have changed drastically in the post-pandemic era.
Raksha Bandhan, on the other hand, is an unmitigated disaster, particularly for Akshay, who has now delivered three back-to-back flops in 2022 alone. The actor was previously seen in Bachchhan Paandey and Samrat Prithviraj, both big-budget misfires. He will next be seen in the direct-to-digital thriller Cuttputlli.
This has been a particularly difficult year for Bollywood, with only a handful of hits to answer for a series of major flops such as Jersey, Shamshera, Laal Singh Chaddha, Samrat Prithviraj, Dhaakad, Bachchhan Paandey and Raksha Bandhan. The industry is currently reassessing strategies and business models to steady the ship.