Saasachi Mukherjee’s bridal collection ad draws flak over ‘unhappy models’ | Trending

Renowned fashion designer Saasachi Mukherjee has come under fire over models’ expressions in his latest bridal collection – Heritage Bridal 2023. The advertisement has received considerable backlash from people, with one saying, “Attending a funeral in that attire? Is it? funeral collection? Would it hurt to smile?” “Has anyone died? Are they going to a funeral? Why so sad faces in the name of fashion? Pathetic!” enquired another. Models in Saasachi’s bridal collection. (Instagram/@saasachiofficial) The collection was shared with the caption, “Heritage bridal 2023.” In the ad for Saasachi’s collection, models can be seen donning sarees of different colours, along with sporting sunglasses. However, the choice to show models with neutral expressions hasn’t gone down well with netizens. The designer also shared a video of the models walking down the stairs wearing his bridal collection. Take a look at the pictures shared Saasachi Mukherjee below: Here’s a video from the ace designer’s bridal collection: Both posts were shared three days ago the designer on his official Instagram account. They have since received a flurry of reactions from the netizens. Here’s how people reacted to this collection the designer:“The matam collection,” posted an individual. Another added, “I think there is a typo error. The tagline should be ‘Funeral Collection’.” “Sad. Very sad. Looks like a funeral,” expressed a third. A fourth commented, “Pov : Attending funeral.” “Your models are like they perennially attend only funeral homes!” expressed a fifth. A sixth wrote, “Don’t know why, but this looks so depressing. Remove it please!” “Is this your mourning collection, Saasachi?” enquired a seventh. An eighth remarked, “Even expensive things like Saasachi don’t bring any happiness.” “Exciting news! Hindustan Times is now on WhatsApp Channels Subscribe today clicking the link and stay updated with the latest news!” Click here! ABOUT THE AUTHOR Arfa Javaid is a journal working with the Hindustan Times’ Delhi team. She covers trending topics, human interest stories, and viral content online. …view detail