‘ ₹8.1 crore made in a single day’: Bengaluru HYROX event’s high entrance fee sparks discussion over fitness culture
The growing popularity of marathons and high-intensity fitness events in urban India has ignited a fresh online debate, with many questioning their rising costs and purpose.Kedia’s remarks triggered mixed reactions online. (Unsplash/Representational image)The discussion gained traction after an X post user Ankit Kedia highlighted the pricing of the HYROX fitness event held in Bengaluru. Kedia said that nearly 9,000 participants took part in the event, each paying an entry fee of around ₹9,000, which translates to roughly ₹8.1 crore generated in a single day.“HYROX fitness event in Bengaluru saw around 9,000 participants. They charged ₹9,000 per person to participate, which comes to roughly ₹8.1 crore made in a single day. Same trend is showing up in marathons. People are paying ₹3,000– ₹5,000 just to run for a day. Being fit is good,” Kedia wrote. “But why are people spending this much on a one-day event? It feels less about fitness and more about validation,” he added.(Also Read:
